Before you start

Decide on your goals for your SEO effort
Brainstorm a list of potential keywords
Use keyword research tools (link to KW article) to narrow down the keyword list
Choose 1-5 keywords per page

Optimize tags and headings

Keyword in title tag
The title tag must be short (6 or 7 words at most) and the the keyword must be near the beginning.
Keyword in URL
Get your primary keyword as close to the beginning of the URL as possible.
Keyword in Meta tags
It makes sense that you should include all of your keywords in the keyword meta tag. Do not include any words that don’t appear in the body of your text.
Keyword in ALT tags
Include your keyword at least once in the Alt tag of any images. Ensure that the text is relevant to the image and gives some information.
description tag
Use the metatag to write the description of your site. Besides the fact that metatags still rock on Bing and Yahoo!, the metatag has one more advantage – it sometimes pops in the description of your site in search results. (40-140 characters long)

Edit content

Keyword density in document
3-7 % for major keywords is best, 1-2 for minor. Keyword density of over 10% is suspicious and looks more like keyword stuffing, than a naturally written text.
Keyword in H1 and H2 headings
More weight is given to keywords that appear within H1 tags, then H2 tags and so on.
Keyword in the beginning of document
The closer you can get your keywords to the beginning of your page content the better. Try to include your primary keyword within the first sentence or two and also within the last paragraph.
Unique content
Having more content (relevant content, which is different from the content on other sites both in wording and topics) is a real boost for your site’s rankings. (300-500 words per page)

Optimize links

Anchor text of inbound links
It is best if you have a keyword in the anchor text but even if you don’t, it is still OK.
Origin of inbound links
Besides the anchor text, it is important if the site that links to you is a reputable one or not. Generally sites with greater Google PR are considered reputable.
Links from similar sites
Having links from similar sites is very, very useful. It indicates that the competition is voting for you and you are popular within your topical community.
Number of backlinks
Generally the more, the better. But the reputation of the sites that link to you is more important than their number. Also important is their anchor text, is there a keyword in it, how old are they, etc.

Other factors

Site accessibility
Another fundamental issue, which that is often neglected. If the site (or separate pages) is inaccessible because of broken links, 404 errors, password-protected areas and other similar reasons, then the site simply can’t be indexed.
Sitemap
It is great to have a complete and up-to-date sitemap, spiders love it, no matter if it is a plain old HTML sitemap or the special Google sitemap format.

Business Cards
It is considered customary to put your signature when you post on forums and someone not doing so is viewed as one who is losing some traffic everyday. So, it comes as a surprise to me as to why so many of us shy away from putting our business urls on our business cards. In fact, the business card will last longer than the forum threads on search engines and are potential business hooks whenever the need arises. Having a business card is a great way to introduce people you meet in day-to-day life about your blogging activity. Business cards are also very inexpensive to purchase with most costing less than 1 cent per card.

Newspapers and Magazines
These are a very good source of advertising because so many people use them. It can be quite expensive to run full page color adverts in the national papers and glossy magazines, but you can start small. As a first step, you could try running a small advert in the classified section of your local papers. As your traffic and your business grow, you can move on to the larger national papers. Also, it would be worth finding out what sort of cost is involved in advertising in publications that gear more towards your specific product or service. This way you have more of a chance of reaching your target audience. Remember that people cannot copy and paste from newspapers to their browser’s address bar! Keep the urls simple and human readable.

Promotional Items
Give away items such as Pens, coffee mugs, key chains, coasters,calendars, sticky notesArticle Search, etc. should have your company logo and web address. Apart from building brand this also work as a dailyreminder for users of these items.

Readers Meet-up
If you have a substantial local reader base or live in a large metropolis, hold an official gathering for readers and people interested in your niche. It doesn’t have to be anything more than a casual get together to simply talk about the industry. This is a great way to strengthen the bond of your community and find new local readers. You can choose to hold these meetings at your home or at a more local and convenient location such as a restaurant, coffee shop, or even park.

Company Vehicles
How many vans, lorries and cars do you see everyday with phone numbers and company names plastered all over them. Your website address can be added to any part of your vehicle with a sticker, this exposes your URL to thousands of people everyday who are driving to work, going to the shops or even walking the dog. Make sure that you have this done professionally though. If it looks badly designed, it will probably reflect badly on your company.

Sponsored Reviews
A sponsored review is basically an advertiser paying a blogger to write about their product or service. This can either be done through a ‘review site’ which facilitates the meet ups between bloggers and advertisers; or it can be done by individual bloggers who offer the service to advertisers for a flat fee. If your blog has a big audience you could also offer sponsored reviews directly, cutting off the commissions of the middleman.

Private Forums
A lot of popular websites will incorporate a message board or forum for their readers to interact with one another. You can generate revenues by charging a small fee for membership on the board, or for access to special sections of the board. This creates a sort of ‘exclusive club’ where members can talk about industry-related topics, exchange valuable information, and socialize. Charging $5-10 a year per user can add up after membership starts to grow.
SEO Blackhat charges $100 monthly from its members, and they have thousands of them. Obviously in order to charge such a price for a forum membership you need to provide real value for the members (e.g., secret techniques, tools, and so on).

Premium Content
If you’ve built up a solid website with some really excellent resources, you may consider charging people for access to your premium content. That means creating an area that non-members cannot access unless they pay a small fee. For people who are able to offer readers valuable information, this is a great way to generate some income and help your readers appreciate your content more. Great example of premium content is SeoMoz.

Membership Site
If you have the drive to make great lessons, tutorials, classes, or other content worthy of a membership site then you should definitely do it. They are all the rage right now and show a great way to earn a regular income. With new products online, the set-up has never been easier. I would definitely check out the resource if you have ever thought about a membership site.

Sell Your Website
Some people live for the thrill of a new project. If this sounds like you, then you may want to consider earning money by starting up and establishing new websites and then selling them off for profit.
Market places on online forums like DigitalPoint and Sitepoint are always active with website buyers and sellers. Keep in mind that they most used parameter to determine the value of a website is the monthly revenue that it generates, multiplied by a certain number (the multiplier can be anything from 5 to 30, depending on the expectations of the seller, on the quality of the site, on the niche and other factors).

Ebook Sales
If you’ve got a blog or website about a particular niche, why not capitalize on it by writing an ebook? Believe it or not, you don’t have to be a brilliant writer to create a useful handbook on a subject that you are familiar with. If you write a blog, you can write a decent ebook. The best way to understand the process is by learning how to write an ebook and then how to sell it.

Theme or Template Sales
To get this money making product going you first need some serious design skills or the money to pay for someone to develop it. Once a unique design is created premium themes can go from $19 -$200. There is great earning potential in creating themes and another very advantageous bonus. When you create your theme a link is put into the footer of the theme with your blog’s url. So the more themes that are used the more backlinks to your blog. Brian Gardner and Unique Blog Designs are two examples of websites that make money with the sales of premium and custom WordPress themes.

Job Boards
All the popular blogs are trying to leverage job boards to make some extra income. A great example of this is Problogger’s job board. The advantage of this method is that it is passive. Once you have the structure in place, the job listings will come naturally, and you can charge anywhere from $10 up to $100 for each.

Join Referral Programs
Just joining referral programs and referring your friends and family members can easily earn your first hundred. I wouldn’t be surprised if you took it to the next level and started joining affiliate programs to refer people online that you don’t even know. Referral programs can be tremendously effective if you have a large audience to work, however, it may take time to build a large audience.

Start Your Own Online Store
Stocking up on merchandises and selling them on your own store front can strongly build up a reputable name for your store, especially if your store front is targeted only at a certain product that many people don’t offer. Making sure that your store is some what more unique and different from the other store fronts, can make your business that much more memorable in terms of branding and getting returning customers.

Notice that ways to make money with a website are different from ways to make more money from it. Methods to increase your traffic or click-through rate will help you make more money, but they do not represent a method of making money. For example, one could suggest that blending AdSense ads with the content is a way to make money from a website. In reality it’s not; it’s just a way to make more money by improving your ad click-through rate. The real monetization method behind it is a PPC ad network.

PPC Advertising Networks
Pay Per Click is an advertising program in which ads are placed on your blog and you are paid whenever your visitors click on the ads. It is the most common method bloggers use to make money online. It involves almost no effort and is so incredibly easy that many blogs have too much advertising on them. Money is maximized as traffic levels increase. The source of the traffic can also affect the overall CTR rate. Organic traffic (the one that comes from search engines) tends to perform well because these visitors were already looking for something, and they tend to click on ads more often. Social media traffic, on the other hand, presents terribly low CTRs because these visitors are tech-savvy and they just ignore ads.

CPM Advertising Networks
Cost Per Thousand (”m” is roman numeral for thousand) is an impression based advertising system. This means advertisers place ads on your blog and you are paid based on how many times the ad shows up. This can be profitable for blogs with big traffic, and can start to bring money to even the smallest blogs. All you need is pageviews to increase this monetization method. You can get as low as $0,10 and as high as $10 per 1,000 impressions (more in some special cases). CPM advertising tends to work well on websites with a high page views per visitor ratio (e.g., online forums, magazines and so on).

Text Link Ads
In-Text advertising is one of the least obtrusive internet advertising techniques. Basically, hyperlinks are placed within relevant text on your website and distinguished from regular links by a double underline. When you place your mouse cursor over the text, a small box appears with additional information on the product or service being advertised. There are advertising services which, when installed, will automatically place the links for you and will even allow you to set parameters for the products you allow to be sold through your site.

Affiliate Marketing
Affiliate Marketing requires that apply for membership in an ‘affiliate network.’ That is, an agency that maintains and monitors accounts for various companies who are willing to pay individuals for sales generated through their websites. Again, a small bit of code is placed on your site to generate ads; and when someone clicks on the ad, your unique affiliate number is automatically associated with that person’s IP address. If that individual buys a product from the advertiser, you receive a commission on the sale. Commissions can range between 5-20%, or they can be a flat fee per sale.

Direct Banner Advertising
A banner is simply a graphic ad that you can sell in any size or shape you wish. Banner ads can be animated, they can rotate through a series of images, or they can be static. In addition to being used with other types of advertising, individual website owners can simply sell banner space at a flat fee or negotiate their own PPC/CPM with independent advertisers which don’t belong to an affiliate network. The most popular banner formats on the web are the 728×90 leaderboard, the 120×600 skyscraper, the 300×250 rectangle and the 125×125 button.

Monetization Widgets
A very simple advertising system is easily integrated into your blog’s sidebar with widget advertising. Just embed the widget into your sidebar and watch the ads begin. Their main differentiator, however, is the fact that they work as web widgets, making it easier for the user to plug and play the service on its website.

RSS Feed Ads
RSS Feeds are incredibly convenient for websites that update content frequently. The feeds deliver all the new content from websites that the reader subscribes to; making it possible to stay updated on news and information on multiple websites without having to visit each one. That’s great for the reader, but not so much for you if you rely on fresh eyes for your advertising revenues. Thankfully RSS Feed Ads are now available. These allow you to place both graphic and text ads within your RSS feeds so that they are visible to all your subscribers.

Pop-ups and Pop-unders
Pop-ups are a common yet annoying form of advertising on the Internet. If you are just trying to make a much money as possible from your website, you could experiment with them. If you are trying to grow the traffic and generate loyal visitors, however, you probably should stay away from them. Just consider the hundreds of pop-up blockers out there: there is a reason why they are so popular.

Paid Surveys and Polls
You get paid when someone takes the poll that you place on your site on behalf of an advertiser. Polls encourage people to interact with them, and they can be a lot more engaging than regular old banner ads. Most of these services operate under a CPM model. In doing this option be careful to find survey or poll companies that have credible backgrounds as this is a source for scammers.

Donations
Placing a “Donate” link or button on a website can be an efficient way to earn money, especially if your blog is on a niche where readers learn and gain value from your content. It is an easy and perhaps out-of-date way to try and earn some revenue. Many programmers use this still, but very little revenue is earned through the donation feature. If you have valuable content on your site that you are offering for free, it doesn’t hurt to put up a donation link and point people to it once in a while.

If you own websites, whether for your business or personal use, you need to somehow attract traffic. Otherwise, owing a website is only just your personal endeavor or achievement. Websites need traffic – No doubt about that. Whether you share info or sell products, you need visitors to read or buy yours. No traffic equals no visitor No visitor equals no goals reached. Your visitors can come from many origins – From online and/or off line advertising, buzz or word of mouth, or the search engine. While the first two involve extraordinary content and a certain amount of investment, the last one need extra special care to optimize it.

What is SEO?

Search engine optimization (SEO) is formatting your web site for search engines to easily read and understand your content. SEO is used to make your site rank higher in search engine results pages (SERPs) for certain keywords. If you aren’t on the first page for your keywords, it’s likely you won’t receive that much organic search engine traffic. Thus, the real goal of Search Engine Optimization is not to get high positions in search engines for your pages. It is to get more visitors to your website. SEO is like poker, it takes a few minutes to learn but a few years to master.

How Does SEO Work?

Search engine optimization works on the principle of satisfying search engine algorithms. Search engines used advanced mathematical equations to analyze and sort websites. Websites that correspond to those equations(algorithms) with highest relevancy get top spots in search results. The algorithms are somewhat decoded through various tests by search engine optimizers, however, there is no magic formula to find out how SEO works.

What are basic seo tips?

Keyword Rich Domain:
While choosing a domain keep in mind about your site’s main keyword. It’s always better to have the main keyword for your site in the domain part. Major search engines like Google, Yahoo and MSN offers more priority to those websites that has been hosted on the base of their main keyword. You will receive considerable amount of response form all the major search engines if your URL is main keyword based. But do not go for a keyword stuffed domain. This may bring you negative impact in terms of search engine response.

Use keywords on your site:
Using keywords on your site is one of the most important elements of any web site. Keywords should not only be used in the titles and headlines, but they shoud also be in the actual body of the text. An important aspect of SEO is to learn keyword research.

Title Tag:
This is another important On-Page factor that can offer you good search engine visibility if used wisely. This is an element that is absolutely under your control as a Webmaster. You need to use keywords for the title tag cleverly by selecting them. Be sure that these are the part on your web page that will be read by the visitors as well as by the search engines. Do not stuff keywords with the title tag. It will make you look Spammy on the job.

Meta tags:
These are descriptions on a web page that are not seen by most visitors except when looking at the page source code in their browser. While the keyword and description metatags used to be the primary way that search engines indexed sites, that is no longer the case. However, you shouldn’t ignore them entirely, as it is still worthwhile to include them as a part of your page description. For optimal SEO, your meta description and keyword tags should be no more than 150 characters each.

Optimize your images
Make sure all your images have alternative tags. Search engines cannot determine what is in your images. Alt tags tell the search engines what is in the image. Make sure your file names say what is in the picture. Seperate the words with dashes so that search engines can read your file names. For example, if you have a picture of a dog being trained name the file dog-being-trained.jpg.

Keyword density:
Keyword density refers to the number of times a keyword or keyword phrase appears on a web page. Rather than trying to focus on the number of times a keyword appears in the content of your page, aim for a more natural density by keeping your keyword phrases in mind as you write the copy for your page. Optimally, keyword density should be between 2% – 7%. There are a number of keyword density checkers available online to assist you with determining the keyword density of a page.

Inbound links:
Reciprocal link exchange (you link to my site and I’ll link to yours) used to be a great way to attract the attention of search engines to your site. Now, search engines pay attention only to the quality and popularity of the site providing you with an inbound link that is not a reciprocal link. One of the best ways to get quality inbound links back to your site is to submit articles to high traffic article directories and submit press releases to paid press release services.

Site maps:
There are sitemaps that help a visitor navigate a site, and sitemaps that are expressly designed for the search engines. The two are not the same. To enhance your site, submit an xml sitemap to Google Webmaster Central and Yahoo Site Explorer. Use XML Sitemaps to build search engine-friendly sitemaps on your sites.

Banner advertising – Don’t believe the hype you hear about it being useless. On the contrary, banner advertising can be a great passive method of attracting new prospects, as long as your banner is professionally made and compels viewers to click it.

Link Exchanges – There’s absolutely no doubt that exchanging links increases your Page Rank and Popularity ratings with major search engines. It just makes good business sense to have as many incoming and outgoing links to your web sites as possible!

Participating in message forums – They are fun and they are a good way to get your name out there. If you haven’t used forums before you are surely missing out on traffic to your websites. Most forums, not all, allow you to use a signature file at the end of your posts. So the more posts you make, the more times your link will be shown. Join forums that you have interest in and submit posts that have value and meaning. If you are on a forum and see a question that you know the answer to, be sure to make that post and submit your answer. The person that posted the original post is most likely going to read your response and visit your link. This goes the same with readers reading the post and responses.

Blog advertising – Create a blog on a free blogging service such as Blogger and begin posting about your business. You could post your sales and specials. You could also create product reviews on your blog and allow others to comment. Blogs are known to be indexed fairly fast with search engines to post to your blog often.

Related Article:

5 Ways of Effectively Internet Advertising

Popups and popunders are small windows that are generated by a web page when it is opened or closed. They come in many different shapes and sizes, typically in a scaled-down browser window with only the Close, Minimize and Maximize commands.

The basic differences between popups and popunders

Popups as the name implies, “pop up” on top of the web page you are viewing. Popunders are less obtrusive than popups as they open behind the web page you are viewing.

How effective are popups and popunders?

Making money through popups and popunders is easy. A lot of visitors on the Internet don’t like these types of ads though, so be prepared to take some flak if you do indeed decide to run them.

Generally when webmasters run popup ads or popunder ads, it is because they cannot be approved for Adsense. For example, a site selling guns, or a site that gives free MP3 ring tones. When a user goes to download a ring tone you want a popup ad so you might make more CPC that way, because users on these kind of sites tend to click ads little.

On sites where you have a low CPC, like webmaster resource sites, any type of download site, mp3 site, etc. Popups and popunders persist on sites like these.

Basic tips of use popups and popunders effectively

1. Never use more than one popup or popunder on a web page.
2. If you use a popup or popunder on a web page, use cookie controls so that the visitor will only see it once per day.
3. Never use popup or popunder on every page of your website.

InfinityAds offer free membership, accept non-English contents and payments can be made to you either by check or instantly through PayPal account.

A division of Yesup Ecommerce Solutions, YouYield.com is a leader of Contextual Advertising network specialized in Interstitial ad format. The concepts of interstitial ads are placing full page messages in between the current and destination page. Our clients value our strong marketing background and the focus we bring to their e-business objectives. At YouYield we have the ability to quickly understand the processes, products and markets of technological companies and the needs of their clients. Our ultimate goal is to offer affordable pricing; provide quality services and traffic; enhance system features; deliver potential customers; and maximize the return on investment for our clients. We are continuing to balance the supply and demand from both of our Advertisers and Publishers by offering high-quality service, developing advanced technologies, and increasing advertising value.

What is Interstitial Ads?

Interstitial Ads is a Full Page ad that display in between current and destination pages.

How does Interstitial Ads work?

Example

You put the interstitial serving code in the target page 1. When visitors come to page 1, they will see a full-page with your ad before continuing to see the target page 3. You can customize the template for interstitial ads. If a visitor clicks on the ad, a new window to the advertiser’s website will be opened and will not interfere with the navigation within your website.

ScreenShot

Why Interstitial Ads?

Interstitial Advertising guarantees visitors exposing to your advertisements for minimum of 5 seconds before moving on their way through a website. This ad format can convert more effectively than banner ads, textlink ads, and popup ads.

Background sound and video music are very welcome at Interstitial ads to attract the visitors’ attention.

The targeted audiences won’t miss your ad, which means higher potential in becoming your customers.

And more, Sign Up Now!

In-line Text ads are text links that appear within the text of your content. The links are targeted to keywords that the advertiser inserts on the database. The Advertiser then chooses relevant categories on what type of sites they wish to have their In Line Ads appear on. When a user mouses over the keyword, a small pop up window will appear giving a brief description of that advert. The pop up window is also directly linked to the advertisers website.

Why Inline Ads?

Due to Inline Ads’ focus on content, your website audience is able to relate their findings to your ads. Each click on your text link’s banner results in revenue for you. Therefore, In-line Text Ads usually have good CTR as they appear to be in content links.

In-Text Advertising is also a space saver! Content Rich websites are key for increasing the number of visitors – but sometimes space on these websites can be limited. To maximize the earning of your website without removing any interesting content, you may utilize our space-efficient inline text link ads.

Inline Ads Affiliate Program

A division of Yesup Ecommerce Solutions, Becontext is a leading provider of In-Text contextual advertising and information services based on patent-pending technology that maximizes relevancy and yield for online advertisers, publishers, and users.

For advertiser, with over 50,000 businesses for sale and over 8 million page views per month becontext integrated in-line text advertising is a powerful way to reach active business buyers and expanding business owners. Inventory is limited to just 3 messages per page ensuring maximum exposure.

For publisher, each time your website visitors click on an In-Text ad, you get paid. Publishers can get paid 60% of advertising revenues generated by the website. The actual rates may vary depending on the website performance and market conditions. Geographic location of your overall traffic levels can also play a part in determining your overall revenue potential.

This is the other pay per click program online, yesAdvertising provide how to make money online and get revenue from blogging as well. To make money online with yesadvertising is similar concept with google adsense, you just register, add the code on your blog, and wait until there is click by your visitor, and get passive income as well. The program pays for per impression of their banner ads, so when a visitor views a page on your blog or website with their banner you’re earning money.

For advertiser, their network reaches 500 million unique users monthly by delivering pop-under advertising windows, banner advertisements, in-page layer advertisements, email marketing, targeted contextual ads, and other type of Rich Media to approximately 10,000 specialized websites within its network of qualified members.

For publisher, they offer webmasters the most generous CPM payout rates in the industry. Furthermore, when you refer other webmasters to join this program, we will also pay you up to 20% of whatever they earn, and those referrals will run 5 levels deep!